Services

After a lifetime of experience in over a hundred companies at board level on a national basis, and exposure to over two hundred businesses on the KwaZulu-Natal South Coast, we are confident that we can provide measurable marketing input to companies both large and small.

MARKETING STRATEGIES

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In specific terms, Rainbow Square Marketing –

  • Researches the target market and its potential, giving due regard to the client’s competition
  • Analyses and reviews the client marketing mix
  • Ascertains that client marketing objectives match client marketing capabilities  and
  • Puts forward meaningful strategic marketing objectives matched by plans and strategies to achieve those objectives.

CORPORATE IDENTITY AND BRANDING

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At Rainbow Square Marketing we have a lifetime of experience and success with researching, designing and applying –

  • Logos
  • Names and Print Styles
  • Colours  and
  • Corporate Symbols

Rainbow Square Marketing has won awards in both the United States of America and South Africa for its corporate identity program designs and applications.

PHOTOGRAPHY AND COPYWRITING

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All photography and copywriting is produced by the two Principals –

  • Elise Earnshaw is an all-round wildlife and commercial photographer. (See her Gallery content)
  • Geoff Earnshaw has owned, published and edited two national trade magazines that twice won awards for Editorial Excellence.

Together their 4 x 4 wildlife articles are much sought after by this segment of the media.

ADVERTISING AND PRINTED MATTER

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The Group which owns Rainbow Square Marketing, together with its associates have been responsible for the design, production, printing and distribution of over a thousand advertisements in the last two years.

We are proud to say that some of the South Coast’s most professional and successful businesses use the group’s Advertising and Printing Services. Whilst we may not be the rock bottom cheapest, we do believe that we provide the best service and value for money available.

PUBLICATIONS

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Rainbow Square Marketing has a long term track record of success in both specialist, commercial publications and the writing of books. We comfortably handle one hundred and forty pages, with print runs of over fifty five thousand. With the exception of printing, Rainbow Square Marketing and its colleagues take care of the total process all under one roof.

WEB SITES AND PRESENTATIONS

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For over forty years Rainbow Square Marketing has been at the forefront of presentation technology. Our web site programs are affordable, professional and effective. Clients deal only with the Principals who produce the brief, the script and photographic content.

Our webmaster associate takes care of the rest, thus ensuring a seamless process. In addition we not only produce PowerPoint speaker support presentations but where required, provide the stage management of the program to relieve “speaker stress”.